Plenary session. The future has come! How will online stores change in the next decade?

Topics to be discussed:

  • What determines the choice of business development strategy the most? How do macro trends and legislative changes affect?
  • What determines the choice of the customer today? Top 5 triggers to purchase
  • What will be the most in-demand technologies, services, and innovations in Russian e-commerce? Is it necessary to continue building own infrastructures, logistics and IT-companies?
  • How will conventional online stores develop? Will they remain the same as we know it in the next five years? When will the last pure representative of the species die: pure e-commerce and offline network?
11 april, 10:00 – 12:00